HMH Hotels receive Bureau Veritas SAFEGUARD label and ‘Go Safe’ certification

21 Dec 2020

Hospitality Management Holding (HMH), the pioneering hotel management company in the Middle East and North Africa, has announced that three of its premier hotels - Bahi Ajman Palace Hotel, Coral Dubai Deira Hotel and Coral Beach Resort Sharjah have received the prestigious Bureau Veritas SAFEGUARD label and ‘Go Safe’ certification for setting satisfactory standards in safety and hygiene.

Each of these properties present exceptional guest facilities and modern-day amenities reflecting the highest of international standards and safety.

The two prominent awards, SAFEGUARD label and ‘Go Safe’ certification, are aimed towards recognizing the hotels’ commitment towards maintaining the highest hygiene standards towards its guests and the staff.

Bureau Veritas is a global leader in Testing, Inspection and Certification (TIC), delivering high-quality services to help hospitality clients meet the growing challenges of quality, safety, environmental protection and social responsibility. Where the ‘Go Safe’ certification is a programme endorsed by the Abu Dhabi Government to regulate and ensure the highest standards in safety and hygiene.

H.H Sheikh Mohammed bin Faisal bin Sultan Al Qassimi, Chairman and CE of MANAFA LLC, Vice Chairman of Hospitality Management Holding, and Managing Director of Faisal Holding LLC, commented saying: “We are happy that three of our prime hotels have been recognized and accredited for the uncompromising commitment to quality and safety we follow on daily basis. This has always been our prime focus and have always been one of targets at each of our hotels across the Middle East and North Africa. I congratulate the respective teams and their efforts and thank SAFEGUARD label and ‘Go Safe’ certification for their recognition of our set hygiene systems.”

About HMH

Founded in 2003 in Dubai, HMH – Hospitality Management Holding is a fully integrated hotel management company that prides itself for being the largest operator in the dry sector within the region. HMH provides hotel owners and developers a broad spectrum of world-class management solutions with five distinct, yet complementary, hotel brands catering to varied market segments from luxury to lifestyle. These include Bahi Hotels & Resorts, Coral Hotels & Resorts, Corp Hotels, EWA Hotel Apartments and ECOS Hotels. HMH’s strategic expansion in the Middle East and North Africa has been successful in unlocking a world of opportunities while creating value for its stakeholders, associates, staff members and customers. The existing portfolio is located in some of the most desirable destinations across the MENA region, with a pipeline of hotels under development to grow HMH’s regional footprint even further. For more information about HMH please visit or

About Faisal Holding LLC:

Faisal Holding LLC was established by H.H Sheikh Faisal bin Sultan bin Salem Al Qassimi, in Sharjah, and as a step to consolidate the various business that originated in 1975.

Coupled with its specialization in construction related developments and large- scale projects along with its keen understanding of the global market, over the years, Faisal Holding LLC has expanded into property and real estate management, investments, retail, hospitality, integrated marketing services, and the healthcare sector.

The pioneering investment holding company has a widespread presence within the Middle East. Faisal Holding LLC prides itself on their culture of integrity, sustainability, innovation, and value creation.

The subsidiaries of Faisal Holding LLC are Faisal Holding Investments, Faisal Holding Hotels, HMH - Hospitality Management Holdings, Toyworld Distributor LLC, and MPJ – Marketing Pro-Junction. Furthermore, the associate companies of Faisal Holding LLC include GIBCA, REEF Real Estate Investment Company LLC, RSO, and Grand Stores LLC.

Faisal Holding also has a joint venture with Asisa Group named True Smile Works Dental Network LLC where jointly a network of dental clinics will be operated across the UAE named True Smile Works Dental Network.

About Manafa LLC:

Established in October 2003, MANAFA LLC is a holding company and investment house with a significant presence in the Middle East. Since its inception, the group has made a rapid expansion in the markets where it operates. MANAFA’s extraordinary vision, outstanding business acumen, and deep-rooted understanding of corporate ethos has contributed to its exceptional growth. The company’s diverse service offerings and progressive strategies has placed it among the highly trusted and eminent organizations within the region’s various industries including real estate, hospitality, integrated marketing services, Capital Markets, FX investment activities and Private Equity.

For more information about MANAFA LLC, please visit

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